Marketing executives are stretched in these difficult times with many priorities pressing on them. Let GraphiColor help you leverage your time by managing your trade show activities.

Despite the added work the tight economy has handed them, harried marketing executives still have to make their company¹s trade show a success. You know the trade show is important, yet day-to-day urgencies eat up your time. Let GraphiColor take the trade show services burden from your shoulders and help make the show a major revenue generating event for your company.

There are thousands of details to attend to in making your trade show a success. Some of them are:

1. Get the right size booth area
2. Get the right location at the show
3. Arrange for show services, power, and labor at the show site
4. Get or refurbish a trade show exhibit
5. If you have a trade show booth, get it out of storage
6. Make sure your booth has the graphics and images to stop traffic at your booth
7. Ship the booth to the loading dock and arrange the logistics to get to the show on time
8. Work with the show labor to be sure your booth set up is done efficiently and correctly
9. Be sure all company literature is displayed properly
10. Activate wireless and/or Internet services, and check card reader function
11. Connect and test the trade show computer screens
12. After the show, dismantle the booth, checking for damage
13. Repack and label crates for shipment, cleaning, repair and storage
14. Verify show services bills for accuracy
15. In short, all trade show logistics

As comprehensive as all of that above is, it does not cover:

1. Developing pre-show, at-show, and post-show messaging
2. Training your people how to best work the show

All you need to do is tell GraphiColor when the show is, and what you want to accomplish there. GraphiColor takes it from there, assembling our support team for your show, developing the trade show plan, and verifying the deadlines with suppliers, the show organizers, and you. If you want, we can alert you to upcoming exhibitor deadlines in time for you to take action, or simply handle them on your behalf for your next trade show convention.