Imagery plays an indispensable role in your marketing campaign
Without striking visuals, a company may fail to stand out among its competitors. It may then get lost in the blur of options available to customers today. Photos are not enough for customers to identify a company. Instead, people may rely on specific colors, fonts, logos and other symbols specific to your brand. This is why so many companies rely on graphic design services as part of their branding efforts.
Note that we work on all aspects of design for trade show exhibits, including booths and trade show banner design. Other aspects of your exhibit we can assist with include the following:
Custom portable exhibits
Custom modular booths
Retail display kiosks
We believe in learning about your company and vision before getting started. This allows us to create visuals and overall solutions that may age well with your company as it grows. Designs that are too time-specific soon become outdated, forcing you to go back to the drawing board every time a new event pops up. After getting all the information we need, we do sketches to give you an idea of the final product. If you have any input or changes to make, these go into the engineered drawings we create next. This is then presented for your approval. Any necessary revisions or updates are made at this point, and we then create the colored renderings.
To save money and time, many companies purchase their banners and booth covers online. With a lot of shopping around, they may be able to get a color that matches their logo closely for generic signage. That is exactly the problem though, isn’t it? Generic signage is unlikely to stand out in a crowd and draw people to your booth or sale. By taking the custom route, you maintain full control over the final look. This allows you to create something that truly reflects the culture and vision of your company. Whether that culture is serious and formal, playful and fun or flirty and mysterious, visuals can get that message across before you ever say a word to your customers.
The Value of Input
Many professionals are so busy working on other aspects of their exhibit or tradeshow that they prefer a set-it-and-forget-it system. They may have also become so accustomed to having their input disregarded and overlooked by graphic designers that they decide to leave it to the experts. While we are the experts in graphic design, no one is more an expert on your brand than you. We truly value your input throughout the entire design process. If you have concerns or would like to make changes, the sooner you voice these preferences, the sooner we can recreate something that meets your exact needs. It also allows us to do so without tacking on additional time to the production process.
Why This Company
These may all sound like great perks to take advantage of by working with us. However, you may also feel that we aren’t the only company making these claims. So, what makes us stand out? We rely on the latest technology on the market to bring you the most striking designs on screen and on paper.
We understand how easy it is for our clients to fall behind schedule, so we established direct relationships with reputable manufacturers. This reduces the time you would otherwise spend on bringing your designs to life.
GraphiColor Exhibits offers free design and consultation services and turnkey solutions to our clients. By partnering with us, you absorb 40 years of combined industry experience into your company to deliver results that will wow your shareholders, employees and customers time and time again. For more information, contact us at 248-965-0325.
We’re proud to offer free exhibit design and consultation services to our clients. Our team of talented professionals can assist you with planning and executing the perfect trade show booth and display.