I recently attended ExhibitorLive 2017, the trade show for those of us who either buy exhibits or provide those exhibits, along with suppliers of everything from flooring to electronic wizardry. Some take-a-ways from this year’s show: I saw a lot more AV companies showing 4G monitors, monitor walls, and LED walls than ever before, and […]
Tablets are a great addition to any size booth space, and iPads are the perfect technology upgrade if you’re looking to revamp a stale display. So how can having a tablet add to the overall success of your trade show? 1. Attendee-Exhibitor Engagement A tablet can certainly boost engagement within a booth space. Tablets are […]
Using social media before, during and after your trade show presents you with a unique opportunity to have targeted and specific conversations, real-time, with prospects and clients. Social media can have a big impact on your ROI. We definitely believe in using social media as part of your trade show marketing plan, and here’s a […]
I recently attended a trade show and I was not surprised when I saw the increase of technology being used in booth after booth. In addition to both regular and touchscreen monitors, I noticed a strong presence of iPads. They were practically flooding the show floor! I saw them being used as Kiosks and lead […]
If you’ve made the decision to exhibit, you still have to do your best to stand out on the trade show floor, and appeal to all those future customers walking the show. Along with the question of “why” should i exhibit, also ask yourself: “How can I make my booth memorable?” Having a professional looking […]
Your trade show display booth is the first thing attendees see when on the trade show floor – and those first impressions are what will make or break your exhibiting success. When was the last time you took a really good look at your current display booth? Is it time to make a change? Here are […]
Earlier this year, GES released their first annual Exhibiting “Trend Tracker” which provides a checklist of 50 of the top trade show industry trends. We think its important to note that an entire section of their publication was focused on the importantance of technology, noting that “the world of events and trade shows is getting […]